Frank Tisellano

Thanks to Sean Murphy and Theresa Shafer for inviting me to speak on the Cynical PM FrameworkThe Cynical PM Framework, a business-first approach to productAs PMs, of course we have a responsibility to our users — but we’re primarily responsible for advancing the goals of our business. In this post, I posit a simple framework for identifying the different strategic roles your product might play and how to prioritize, position, and measure success once you’ve identified that role.. Had a blast sharing and discussing it live for the first time. Fantastic insights from Sean & co, and great questions from the whole Lean Culture crew.

Video and transcript inside.